“If credit unions wish to remain relevant for customers, they must begin taking advantage of AI” – Nelson Sandhu, Chief Experience and Innovation Officer at Gulf & Fraser. This case study explores Gulf & Fraser’s need for, and experience with, Theory+Practice’s AI Campaign Module. -
Read More To deliver timely and relevant messages to the right members Gulf & Fraser has partnered with Theory+Practice. As a result of Theory+Practice's data-powered AI solution, Gulf & Fraser can provide members personalized advice and products, creating more value and engagement. -
Read MoreTheory+Practice and Powerlytics have partnered strategically to deliver world-class AI Engines for the finance industry. “It’s been exciting to see how Theory & Practice’s innovative AI Engines can leverage our proprietary financial data to drive optimal marketing outcomes.” – Powerlytics CEO, Kevin Sheetz. -
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